Posts filed under 'Links of the Week'
It’s been a busy week here on Old Media, New Tricks. We started off the week by posting an interview with Aron Pilhofer, some thoughts on community-building, tips for live-Tweeting an event and we closed out with by pondering link journalism.
Here are our links of the week.
Need to drive some traffic? Niche social media sites could be a good way for you to build your reputation. (And it doesn’t hurt to get some links, too.) Steven Snell from Traffikd writes about seven factors that separate good niche social media sites from bad ones.
Here’s an older post, but it could be interesting for you news folks. What is a Twitter follower worth?
It can be difficult to spread the social media gospel in the newsroom. Here are 25 free eBooks you can download and share. There’s some great stuff in there.
Mark Potts from Recovering Journalist muses on what it takes for newspapers to get serious online.
As always, if you have any links to suggest for next week, please post them as a comment or message us on Twitter.
December 5th, 2008
Allright, folks. Figured that with the Thanksgiving holiday this week, you probably wouldn’t want to read a lot of old media hubbub. With that, we give you our links of the week:
Looking to write some content that’s sure to be linked to? Here are 10 steps to writing good social media content, courtesy of the folks at DigitalLabz. (We’ll give you our tips another time.)
John Koblin of the New York Observer writes of the New York Times Company and its recent dividend cuts.
Howard Owens, director of digital publishing at Gatehouse Media, responds to Seth Godin after reading his recent post about the New York Times. We hope Seth will respond.
Here’s an amusing Mashable piece written by David Spark, called “12 Great Tales of De-Friending.”
Launching a new blog on your site? Read this.
And, finally, Kevin Sablan, head of the Orange County Register’s Web task force, says some nice things about @coloneltribune and @statesman over on his blog, Almighty Link.
November 26th, 2008
An interesting post from Mediashift’s Mark Van Patten about some basic, basic-SEO you can do to get your content picked up by Google. He cites Mitch Joel‘s recent blog post, “10 Things Every Newspaper And Magazine Website Must Do.” Both are good reads.
Been reading up on social media etiquette? Don’t believe these 10 social media myths. The biggest myth of all of these, we think, is the belief that great content always gets hot. It just doesn’t.
As long as we’re doing top 10 lists, Glen Stanberry offers are 10 ways you can build a social media portal on your site.
Sarah Evans seems to be making the social media rounds these days. Here’s a recent Mashable post she penned on some Twitter community don’ts.
We’re always talking about change, but traditional media isn’t the only industry in need of a makeover. Texas State professor Cindy Royal argues that universities need to shift their focus and make technology a core part of communications programs.
Here’s an older post, but an interesting read nonetheless about Vanity Fair’s supposedly “secret” Twitter feed. What do you think?
November 21st, 2008
Some interesting links from around the Web this week:
Eric Brantner of Digital Labz compiled a list titled “The 11 Rules of Social Media Etiquette.” Some rules:
1. Give More than You Receive
2. Build Quality Relationships
3. Respect the Community
Scott Karp of Publishing 2.0 says your audience doesn’t care if you’re not making any money. Makes sense to us.
If you haven’t yet heard of Twitterank, it’s a service that you can use to determine your rank and influence on Twitter. There’s one problem, though: You have to give the site your Twitter password. Here’s a good explanation of what Twitterank is and isn’t, written by Christopher Kusek.
Speaking of Twitter, Heather Greer of Spinningsilk Multimedia says she has found herself using Twitter as her newspaper. We think we’re going to hear a lot more stories like this.
Here’s video reporter Michael Rosenbloom’s video wakeup call for newspapers, via Poynter.
Social media isn’t new just to Old Media. Old Software is just testing the waters, too. Giant Microsoft announced its move into the social media world with tools for small businesses. Thomas Hawke gives 10 reasons why he thinks it’s a failure. Andrew Lyle of Neowin.net is a little more optimistic about Microsoft’s chances.
Jeff Jarvis of the media blog Buzz Machine was skewered by Ron Rosenbaum in Slate for supposedly gloating too much over the demise of print. Jarvis punched back, though he sounds maybe a tad defensive.
Meanwhile, Daniel was featured in this week’s Capture the Conversation podcast. (We promise we’ll try not to self-promote too often.)
November 14th, 2008
Every week or so, we’ll point you to some stories we enjoy from around the Web. This is our first installment:
From Beatblogging, here’s a post about how reporters are being asked to do more online — without much help.
It turns out the New York Times and the Chicago Tribune have the greatest reaches of all newspaper Twitter feeds. (The Austin American-Statesman isn’t far behind.)
Amy Gahran tries to convince geeks that working with reporters is OK with this post on Poynter. (If only they knew.)
Stu Foster hates when people are jerks. Here are eight ways to, well, not be one.
Gary Vaynerchuk of Wine Library TV talks about how to capture social media success in a bottle.
Brian Solis writes about his favorite Twitter tools for reporters, public relations folks and community managers. Which tools do you like?
The Wall Street Journal declared that Twitter has gone mainstream. It’s about time.
Meanwhile, the mainstream media are still being snickered at, but at least it’s because the media are trying to do the right thing (although sometimes clumsily).
And, amid all this, the Army says Twitter could be the tool of terrorists (via Wired). We’re not sure that the adage of “all publicity is good publicity” applies in this particular case.
If you’d like to suggest a link, please comment below or Tweet us at @mediatricks
November 4th, 2008
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